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| We know what works, what doesn't, and what new techniques to test. We prepare the optimal mix of strategies to accomplish your specific goals, resulting in cost-effective -- quality results. |
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| Step 1. Initial Consultation |
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| The initial consultation is important, especially if you're not familiar with SEO or SEM. Without an in-depth understanding of your business, your goals, and your objectives, our hands are tied. We will study your business, competition, and current state in an effort to develop the most effective internet marketing strategy for your company. |
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| Step 2. Market Research |
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| We research and identify target market(s) - segmenting customers based on their internal and external needs and values. |
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| Step 3. Competitive Research |
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| We research competitors natural SEO and SEM strategies and identify the optimal marketing strategy in your industry. |
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| Step 4. Onpage Optimisation |
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- Page size
- Title Tags
- Description Tags
- Keyword Tags
- Image Alt Tags
- Keyword Proximity
- Unique Non-Spammy Content
- Outbound Links
- Internal Link Structure
- Navigation Coding
- CSS and Javascript
- Anchor Text Optimisation
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| Step 5. Offpage Optimisation |
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- Search Engine Submissions
- General Directories Submission
- High PR Directories Submission
- Business Directories Submission
- .GOV .EDU .ORG Link Campaign
- Competitor Link Audits & Analysis
- Blog Posts & submission
- Articles Submission
- Press Release Optimisation & Promotion
- Proprietary In-House Trade Secrets and Methods Proven to Boost Quality Inbound Links
- Related Strategy Link Building
- Link Tracking and Monitoring
- Anchor Text and Link Saturation Reports
- Social Bookmarketing
- Google Webmaster setup
- Yahoo Webmaster setup
- Bing Webmaster setup
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| Step 6. Tracking & Reports |
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- On Page Optimisation activities Report
- Search engine submissions Report
- Link building Report
- Social Bookmarking Report
- Current Ranking Report
- Google Analytics Report
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